January 2012
1 post
iOS Closes Out The Year With 52% Mobile Web Market... →
So it would seem that Android phone owners don’t spend much time browsing the internet on their device. Given the fact they have the largest share of the market, when it comes to browsing they are some way behind iOS, with or without the inclusion of the ipad.
December 2011
17 posts
“YouGov says that, for brand marketers, it’s clear that, when engaging with...”
– Smartphone Ads a Turn-off, says YouGov |
In The Messy NFC Battle, Consumers Are The Biggest... →
“That sound you hear is the rumpus caused by a new industry stumbling into being.”
Can Facebook compete with Google in mobile... →
“The connection between and mobile, social and advertising will be one of the main areas of mobility in 2012”
Evidence Supports Facebook’s Plan To Monetize... →
Yesterday twitter, today Facebook. Soon feeds will just be occupied with Sponsored “news”.
Will Twitter be a major contender in mobile... →
Now for facebook to do the same.
Google Wallet coming to the UK in Q1 2012, rest of... →
Not sure if this is exciting or not, but it is interesting.
People don’t want to interact with brands, but... →
“Marketers need to understand that approaching social media with a broadcast mentality is utterly futile. What’s needed, ironically, is nothing different from what great brand building and advertising have always been based on: a profound understanding of people and what motivates us.”
Google Currents is hot off the press - Official... →
More like Pulse than Flipboard. Looking forward to trying it in the UK.
Tablets in 2012: what to expect →
Tablets are still a small part of the mobile pie, but the growth with continue at a pace through 2012. As the supply of sub £300 hardware becomes available the take up will inevitably increase. Android will obviously grow, Apple’s overall market share will decline (but in unit numbers will remain the largest), what will be interesting is to see how Windows will fair.
Best of 2011: Glossary of 20 Industry Buzz Words... →
New words for some plod in the marketing department to learn to appear web 5.0, because their boss will be impressed hearing terms they don’t understand the meaning of.
Chinese court rejects Apple's claim to the iPad... →
This could get very interesting. Nobody would miss the actual ipad as there will be factories already copying the thing, depends how much really care about iOS.
One in four transactions completed via mobile says... →
They are really pushing the mobile usage with great affect, it wont be long before other retail outlets follow suit.
Google Expected to Deliver Amazon Prime Competitor... →
So Google will not actually sell products, they will provide a service that will get items ordered from partners delivered within a day. Interesting.
icatcher - a round down
This tablet looks like a beauty, but with the likely release of the ipad3 next year will be people be swayed? No reason why not.
A good piece here on the Galaxy Nexus, phones4U and the volume bug. Put it all together and you have a lame UK launch of the best phone of the year. http://www.knowyourmobile.com/features/1142732/opinion_the_galaxy_nexus_volume_bug_is_googles_wakeup_call.html
But at...
November 2011
13 posts
A info graphic on Google's money making in 2010.
From: BusinessMBA.org
Moody WordPress Introduces WordAds: “You Deserve... →
A smart move my Wordpress, strange to be so aggressive toward google, a company that has no doubt helped finance the hosting and running of many, many Wordpress blogs / sites.
1 tag
icatcher - a round down
Tablets to rise and rise. Up just over 150% on last year, 33.7 million Americans own a tablet. http://www.mobile-ent.biz/news/read/33-7m-americans-are-using-tablets/016227
Yet more reason to think that NFC will take off next year as more handsets look set to embrace it. http://www.mobile-ent.biz/news/read/nfc-in-over-50-per-cent-of-smartphones-by-2015/016235
f-commerce. Apparently 12% of...
1 tag
icatcher - a round down
Eventually marketing departments will cotton on to the advertising potential of mobile, so enjoy it whilst it lasts. http://adage.com/article/digital/placing-ads-underestimate-mobile/230853/
Finally the Amazon Fire arrive. Here is an article with a bunch of reviews: http://www.intomobile.com/2011/11/14/amazon-kindle-fire-review-roundup/
Whilst Apple seem reluctant to embrace NFC - waiting to...
Another avenue for artists? The worlds largest... →
Read more on The Next Web
1 tag
icatcher - another (late) round down
Does Siri spell the end for Google? Some people seem to think so. It’s almost as if Google can’t build on top of the voice actions they’ve had for years (not to mention the apps that have been around for years) and create their own talking personal assistant. Far too complex for them. The big shift here is Siri doesn’t need Google to be clever. In this good article on TNW...
iPhone 4S VS Galaxy Nexus video video | T3 →
“Zuckerberg professes respect for Apple because, like Facebook, it is out to...”
– Mashable. Seriously Mashable what planet are you on. Every move is about money by both companies.
1 tag
icatcher - a (late) round down
Google have been busy giving a few of their sites what is being dubbed an ICS make up. We were more excited by the news that “propeller” should be coming this week. This is google’s answer to Flipboard, the fancy feed reader that is somehow worth $200 million. Whilst their face lifts of Reader and Gmail went reasonably well, the launch of the ipad Gmail app was a bit of...
October 2011
9 posts
“86% of the top brands have a presence on iPhone, while 66% have at least one...”
– 91% of top brands have apps, but how many of them are any good? | Technology | guardian.co.uk
So the ipad has a greater reach than Android?
1 tag
iCatcher - a round up
Tech
Is bending and twisting how we will be interacting with our phones?
NFC on the rise. MasterCard have PayPass, Visa have payWave. The leaders of the pack will embrace this now, not in 2013 post Apple releasing the iphone5 that will surely (finally) have an NFC chip. http://www.mobilemarketingmagazine.co.uk/content/rim-scores-mastercard-nfc-certification
Sony buy Sony Ericsson to take...
Introducing the Galaxy Nexus and ISC
SMS still has a role to play in Mobile Marketing.
Created by: MBA Online
Are Facebook and Apple bed friends? It wont last.
Facebook Introduces App for IPad After Year-and-a-Half Wait
Do ipad users not know that they can browse the internet with their tablet? Facebook - last I checked - is a website, and a very, very powerful one at that. With 800 million users it seems that to make a ipad version it totally needless, especially as it means they will have to abide by Apple’s rules and not allow facebook credit...
Hold on a second. Why? Jobs' death meant... →
So did Steve Jobs die before the event? If so why not cancel the event and announce his death. Why go ahead and announce a disappointing iphone 4S? Why not mention the cool things. If you are playing the “business as usual” card, play it. What is the point in Apple being half-hearted about it. Moreover, Facebook taking their massive power outside of the itunes ecosystem and creating...
Yahoo introduces Living Ads for tablet apps -... →
Move over iAd, welcome Yahoo’s Living Ads.
The joyous news that adverts on tablets can now be interacted with much more have tablet users sporting an almighty grin. How pleasing it is to have adverts that go out of their way to interrupt what you are doing.
Hopefully it can lead to some quite interesting adverts. Unfortunately they are still adverts, so by the very essence they are trying...
1 tag
QRLme.com receives a nice write up on...
QRLme.com has been tweeted a lot by Spanish tweeters. Maybe this is a sign that they are QR code fans in Spain, whatever it is we are very grateful. Today the website HiMarketing.es did a very nice write up. Thanks.
Translation to English here
September 2011
33 posts
WatchInteresting talk by James Pearce (of Sencha) on HTML5 and mobile. Some good examples and reassurances that using the web to build mobile device friendly pages is the sensible thing to do.
“You don’t have to ask Steve Jobs for permission to FTP up some new content to your website.”
“While the iPhone is the bastion of apps, this research shows that businesses...”
– Two in five UK smartphone owners use Android | Mobile Industry | Mobile Entertainment
1 tag
Facebook to launch iPad and HTML5 iPhone apps? |... →
It seems like a sensible thing to do, and you never know maybe it will work on other tablet; wait there are other tablets apart from the ipad aren’t there?
FT Web-based app more popular than app sold in... →
A leading light in common sense.